Business Analytics Grp Manager SVP

About the job

Business Analytics Group Manager – Consumer Cards & Customer Analytics Experience: 14–18 Years Industry: Banking / Financial Services Location: India Job Summary We are seeking an experienced Business Analytics Group Manager to lead analytics strategy, customer insights, and business performance initiatives for partnership Cards business. This role requires a strong leader with expertise in Business Analytics, Product Analytics, Customer Behavior Analytics, Marketing Analytics, and Revenue Management within the Banking and Financial Services domain. The successful candidate will drive data-driven decision-making, develop innovative analytical solutions, lead high-performing teams, and partner with senior stakeholders to deliver measurable business outcomes across consumer and commercial Credit Card, Co-brand, and Private Label portfolios. This leader will be accountable for translating advanced analytics into actionable business strategies that deliver substantial revenue growth through compelling leadership while fostering a culture of innovation, collaboration, and operational excellence across the organization

Key Responsibilities Strategic Business Analytics

- Develop and implement analytical frameworks to solve complex business challenges.

- Generate actionable insights through advanced analysis of customer behavior, portfolio performance, and market trends.

- Drive strategic recommendations to improve business performance, customer engagement, and revenue growth.

- Translate analytical findings into impactful business stories for senior leadership. Customer & Product Analytics

- Lead analytics initiatives across Credit Cards, Co-brand, and Private Label products.

- Analyze customer acquisition, engagement, spending behavior, retention, and profitability.

- Provide data-driven recommendations to optimize customer lifecycle management.

- Partner with Product and Marketing teams to improve campaign effectiveness and portfolio growth. Marketing & Revenue Analytics

- Drive Marketing Analytics initiatives to evaluate campaign performance and customer response.

- Identify opportunities for revenue growth and portfolio optimization.

- Develop customer segmentation and targeting strategies using analytical insights.

- Measure performance of acquisition, activation, and retention programs. Leadership & Team Development

- Lead and mentor a team of analytics professionals.

- Establish best practices for analytical methodologies, reporting, and quality control.

- Build a culture of innovation, collaboration, and continuous learning.

- Manage hiring, coaching, performance management, and succession planning. Innovation & Advanced Analytics

- Promote the use of Artificial Intelligence and advanced analytical techniques to transform business decision-making.

- Drive adoption of new tools, technologies, and analytical methodologies.

- Identify automation opportunities and improve analytical efficiency. Stakeholder Management

- Partner with senior business leaders and cross-functional teams to drive common business goals.

- Serve as a trusted advisor by providing data-driven recommendations and strategic guidance.

- Influence key decisions through compelling storytelling and executive presentations. Risk & Governance

- Assess and manage business risks associated with analytical recommendations.

- Ensure compliance with regulatory requirements, internal policies, and governance standards.

- Maintain robust controls and transparency across analytical processes. Required Qualifications

- 14+ years of experience in Business Analytics, Data Analytics, Customer Analytics, Product Analytics, or Marketing Analytics.

- Strong experience within Banking, Credit Cards, Consumer Lending, Payments, or Financial Services.

- Proven track record of leading large analytics teams and influencing senior stakeholders.

- Experience delivering strategic insights that drive business growth and customer outcomes.

------------------------------------------------------ Job Family Group: Decision Management ------------------------------------------------------ Job Family: Business Analysis ------------------------------------------------------ Time Type: Full time ------------------------------------------------------ Most Relevant Skills Please see the requirements listed above. ------------------------------------------------------ Other Relevant Skills For complementary skills, please see above and/or contact the recruiter. ------------------------------------------------------ Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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